Summer Survival for Moms

June 16, 2017

It’s that time of year again – ­school’s out for the summer! With summer break comes adventures and fun in the sun. But as moms we also know that transitioning from the comfort of school schedules to long summer days can actually be a challenge… for mom more so than the kids!

Suddenly the kids are always around. They have 10 times more energy than normal. Yet they’re also feeling a little lazy from the lack of structure school provides. Their sleep schedules are thrown off. They don’t have homework, instead they have more time to ask you endless questions. They have camps and workshops and play dates and a million other activities you have to work into your busy calendar.

Whatever it is…we know you’ve got this, Mom. And we’re here to help. We asked some real moms from the FabKids team how they survive summer break. Read on for their tips!

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Trends Girls Love for Summer

June 9, 2017

After a busy school year, we’re ready for a laid-back summer, and the clothes that come along with it. We’ve been excited about this season’s trends for months as we’ve counted down to sunnier days, and we’ve turned them into totally comfy, kid-friendly styles. Here are our three favorites you can expect to see this season.

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Start of Summer Instagram Giveaway Official Terms and Conditions

June 1, 2017
  1. OFFICIAL RULES. The following are the official rules (“Rules”) for the FabKids x Purlisse Instagram Sweepstakes (“Sweepstakes”). In order to enter the Sweepstakes, you must agree to these Rules. You agree that submission of an entry form and/or participation in the Sweepstakes constitutes your agreement to these Rules.


  1. SPONSOR.The Sweepstakes is sponsored by TechStyle Inc. (“Sponsor”), a Delaware corporation with its principal place of business at 800 Apollo Street, El Segundo, CA 90245.
  2. ENTRY & ELIGIBILITY. To enter the Sweepstakes, follow the instructions on the FabKids Instagram page located here To enter the sweepstakes, follow @FabKids and @Purlisse on Instagram. “Like” the sweepstakes photo. Comment with an emoji that best represents your summer in the comments below. Multiple entries are allowed. Entries that are lost, late, incomplete, misdirected or altered for any reason, including hardware, software, browser or network failure, malfunction, congestion, or incompatibility will be ineligible. Only legal residents of the fifty (50) United States, the District of Columbia, who are 18 years of age or older may enter and participate in the Sweepstakes.
  • The following “Prize” is being awarded to 2 (Two) Grand Prize winners in this Sweepstakes: 2 (Two) FabKids outfits, 1 (One) BB Tinted Moist Cream SPF 30, and 1 (One) Blue Lotus + Seaweed Treatment Sheet Mask (Pack of 6) that includes the winner’s choice of BB Cream shade. Shade choices to be fulfilled pending availability. Estimated value of BB Cream and Treatment Sheet Mask is $71 US dollars depending on selections made. Purlisse to contact winner directly to initiate BB Cream order process. FabKids to contact winner directly to initiate outfit order process. Total prize valued at $130 US dollars. All results and decisions of the random drawing are final and binding in all respects. The odds of winning will depend on the number of eligible Entries received during the Entry Period. All results and decisions of Sponsor are final and binding in all respects. Any difference between the approximate retail value and the actual value of the Prize will not be awarded and any difference will not be refunded. The Prize is not transferable or redeemable in cash and must be accepted as awarded. Taxes related to the Prize, if any, are the sole responsibility of the Winner
  1. SWEEPSTAKES. The Entry submission period of the Sweepstakes begins on June 20th, 2017 at 8am PST and ends on June 27th, 2017 at 11:59pm PST (“Entry Period”). Winner will be notified on the original post on or around June 27th, 2017 on FabKids official page located here If the winning Entry is discovered to be invalid for any reason prior to delivery of the Prize, or if the Winner cannot be contacted or does not respond within three (3) business days, an alternate winner may be selected, at the sole discretion of the Sponsor. If there is no winner by the 30th day after end of Sweepstakes, no further winners will be chosen.
  2. GENERAL.This Sweepstakes is governed by the laws of the State of California, United States. All federal, state and local laws and regulations apply. By entering and participating in the Sweepstakes, you agree to be bound by these Rules and by Sponsor’s decisions, which are final and binding on all matters relating to the Sweepstakes. Entrants are required to provide accurate, valid and truthful information at all times. Sponsor will reject and delete any Entry that it discovers to be false, fraudulent, illegal or deceptive and will disqualify any entrant who tampers with the Entry process, the operation of the Sweepstakes, or is otherwise in violation of the Rules. Sponsor is not responsible for electronic transmission errors, which result in the omission, interruption, deletion, defect, destruction, alteration, and/or delay of any Entry. Sponsor is not responsible for any technical, network, electronic, computer, hardware and/or software malfunction, problem, incompatibility, congestion or failure of any kind. Sponsor reserves the right to cancel, terminate or modify the Sweepstakes at any time, in its sole discretion, if the Sweepstakes is not capable of completion as planned, including without limitation, the lack of Entry submissions, incomplete Entries, computer viruses, bugs, tampering, unauthorized intervention or technical failures of any sort, without notice. Upon cancellation or termination of the Sweepstakes for any reason, Sponsor shall have no obligation to award prizes or compensation of any kind.

By submitting an Entry and participating in the Sweepstakes, you represent and warrant that (i) your Entry is original and that you are the sole and exclusive owner and rights holder of the submitted Entry, or you have obtained the necessary permission to include the Entry in the Sweepstakes, and that you have the right and authority to submit the Entry in the Sweepstakes; (ii) your Entry does not violate any third party intellectual property or proprietary rights; and (iii) you are otherwise not in violation of any applicable laws, rules and/or regulations.

By submitting an Entry and participating in the Sweepstakes, you agree and hereby grant Sponsor and its affiliates permission to use, copy, modify, publish, and/or reproduce your Entry, including but not limited to your name, likeness, image, story and photos, for any purpose, including but not limited to marketing, media, editorial, commercial, advertising, promotional and/or publicity purposes, in any form of media anywhere in the world, without further compensation to you except where prohibited by law.


In no event shall Sponsor be liable to a winner or entrant for any indirect, incidental, consequential, special or punitive damages of any kind, whether in contract, tort, negligence, strict liability, statutory or any other theory of liability arising from or related to the Sweepstakes, or any aspect of winner’s or entrant’s participation in or termination from the Sweepstakes as provided herein, even if Sponsor has been advised of the possibility of such damages. In no event shall Sponsor be liable to a winner or entrant for any amount with respect to winner’s or entrant’s participation in or disqualification from the Sweepstakes, or from the termination or cancellation of the Sweepstakes. To the extent permitted by law, the rights to litigate, seek injunctive relief or to any other recourse to judicial or any other procedure in case of disputes or claims resulting from or related to the Sweepstakes are hereby excluded, and you expressly waive any and all such rights.

If any section, provision, term or clause shall be held or found to be unenforceable or invalid by a court decision, statute, rule or otherwise, the remaining provisions shall not be affected thereby and shall continue in full force and effect and such provision may be modified or severed from these Rules to the extent necessary to make such provision enforceable and consistent with the remainder of these Rules.

  1. PRIVACY POLICY: Sponsor is committed to protecting your privacy. The privacy policy located at addresses how we will use the information we collect from you on the Sweepstakes entry form. By entering the Sweepstakes, or providing your information to us, you agree to accept the uses of your information described in this privacy policy.

When you register as an entrant in the Sweepstakes your name, email address and will be collected. Once a Prize Winner is chosen, the Prize Winner’s first and last name will be publicly shared and displayed on FabKids’s Instagram page, FabKids’s website, and/or other promotional materials. The Prize Winner’s name will also be shared with any inquiring parties.

// End of Official Rules //


Words of Wisdom from Moms We Love

June 1, 2017

When it comes to raising kids, they say it takes a village. The team at FabKids completely agrees. We’re moms too! That’s why we’re all about making mom’s life easier, not only when it comes to shopping for her kids clothes, but any chance we can share parenting advice or time-saving hacks.

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Mommy Diaries

Talking About It: Fertility Struggles and Rainbow Babies

May 26, 2017

At FabKids, we know life isn’t always rainbows and butterflies. In fact, sometimes “rainbow” takes on a whole new meaning for new moms, rainbow babies: the baby born after loss of a baby due to miscarriage, stillbirth, or death in infancy. According to national statistics, twenty-five percent of women will miscarry, yet it continues to be a taboo topic. Without an outlet to talk about these struggles, many women feel alone in their struggles. We started talking about this as a team, and it turns out some of our very own team members have miscarried. Molly Bellar, VP of Marketing and Creative, shares:

“I had a miscarriage when we were trying for number 2. I couldn’t believe how intense the experience was and how alone I felt while going through it. Afterwards, as I shared my story with friends and family I was shocked to find out how common it was – and how many others I knew had gone through it.”

We believe it’s important to talk about things, even if it’s scary. When we heard our colleague Kira’s story from our sister brands we were moved by her experience and outlook. She kindly offered to share about her harrowing journey, and we hope this brings comfort to any of our FabMoms out there who may be facing an uphill battle with fertility.

Kira Cohen, Director of Public Relations for JustFab and ShoeDazzle, shares her personal story.

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Moms We Love

May 5, 2017

At FabKids, we know a mother’s work is never done, and we believe she deserves more than one day of celebration. That’s why we’re excited to celebrate moms all month long. We’re featuring Moms We Love, six women we admire for their approach to motherhood, life and, of course, fashion. The best part? Each mom shared her favorite styles from our May collection and why she loves the look.

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Alyson Hannigan & FabKids Partner Up For Kids In Need

January 27, 2017

The FabKids team believes that now more than ever is the time to give back. We partnered with Alyson Hannigan to donate to deserving kids in Mexico. With a little help from our team, Aly picked out over 45,000 pieces of clothing, shoes, and accessories for kids who could use a little extra love and care.

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BFF Spotlight

Maya Brenner–Jewelry Guru, Style Queen, Mom

December 9, 2016

At FabKids, we’re all about beautifully made, perfectly personal, and surprisingly well-priced style. Like many parents, Maya Brenner prefers a balanced approach to her work and life, and it’s helped her build her jewelry brand into a household (and newsworthy) name! Maya got together with the FabKids team and gave us an inside look at how she does it all–and looks so cool doing it!

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November 28, 2016

A little chill in the air doesn’t have to mean “so long, dresses!” until spring. Read on, and we’ll show you how to mix longer sleeves, thicker fabrics, and snuggly features. Keep her outfit game strong, no matter the weather!
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The Sweatshirt Edit

November 11, 2016

As temperatures drop, who wants to deal with a big, bulky coat? Instead, try warming up in mix and match layers that stay totally wearable all day. From the morning trek to windy days on the playground, our sweatshirt(s) stay sweet no matter the weather.

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